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Privacy Policy

Privacy Policy

Last Updated: [June 9, 2022]

1. Introduction

Life4ward, LLC (“Life4ward” “we” “us”) operates an informational website and web application located at as well as a related mobile application linking to this Privacy Policy (collectively, the “Website” or “OneTrackHealth”) that, in addition to providing general information on chronic kidney disease, enables you through the OneTrackHealth mobile and web application to track your blood test results that you submit over time.

This Privacy Policy describes how Life4ward collects, uses, and shares personal information in relation to our Website and the test result management and other functionality its mobile and web applications provide (the “Service”).  Personal information means information that identifies you or that is or can reasonably be associated with you. 

2. Personal Information We Collect

We collect personal information that you provide to us and technical information automatically when you visit and interact with the Website.

To create an account in order to use the Service, we collect your name and email address.  We also collect the diagnostic test results you choose to submit to the Service and the low and high test result parameters you set if you customize them. The Website may generate alerts and other reports when your submitted test results fall below or above your low and high set points.  We may collect other information you voluntarily submit to us, such as when you sign up for our newsletter, complete a survey, or email us.

In addition to the manually shared personal information above, we collect technical information automatically when you visit and interact with the Website.  This information may include your IP address, device type and identifier, browser type and version, operating system, and information about your activity on the Website including the date and time you access the Website and similar web server log information.  Some of this information could identify or be associated with you and so is personal information.

3. Purposes of Using Personal Information

We may use your personal information in different ways depending on how you use the Website, including whether you have created an account or are simply visiting the Website.  Depending on these circumstances, we may use your personal information to:

  • Create your account, provide you access to and use of the Service, and otherwise operate and improve the Website and our business generally;

  • Communicate with you about your account and use of the Website and Service including sending you information, requesting your feedback, answering your questions, providing you support, and notifying you of changes to our policies and terms;

  • Personalize content and experiences on the Website;

  • Analyze your use of the Website to maintain, improve, and troubleshoot the operation of the Website;

  • Detect, investigate, and prevent activities that may violate our policies, pose safety issues, or be fraudulent or illegal; and

  • Comply with our legal obligations and enforce our legal agreements including our Terms of Use.

4. ​When We Disclose Personal Information to Third Parties

We do not share personal information with unaffiliated third parties for their own marketing purposes. We also do not sell your personal information.

We may disclose personal information we collect to third parties as follows:

  • With our affiliated organizations (for example, our parent company, or companies under common control with us);

  • With our vendors involved in hosting the Website and the application data within it, providing support or analytics services, monitoring and ensuring security, and otherwise supporting our operations, including in our marketing activities;

  • With law enforcement agencies, government bodies, regulatory organizations, courts, or other public authorities if we agree to comply with their requests;

  • To satisfy any applicable law, or other legal or regulatory requirement;

  • With a third party with which we are engaged in an acquisition, merger, asset sale, or other similar business transfer that involves a sale or transfer of personal information we maintain; and

  • When you direct or specifically consent to the disclosure.


5. Third Party Links

The Website may contain links to Internet sites or third-party applications or widgets operated by other companies that we don’t own or control. Life4ward cannot be responsible for the privacy practices of websites or other services operated by third parties. Once you leave the Website via such a link or access a third-party application or widget, you should review the applicable privacy policy of that third party to determine how they will handle any personal information they collect from you.

6. Cookies

Cookies are small files that are stored on your browsing device when you visit a website. We use cookies and similar technologies to do a number of things such as remember your preferences, allow certain of our web-based services and features to function, and analyze activity on our Website in an aggregated manner. Cookies do not themselves store information that identifies you, but they are often used in a manner such that they can be associated with you.

Here are the types of cookies you may encounter in using our Website:

  • Strictly Necessary - these are required by the Website to perform certain functions such as allowing you to login into your account;

  • Functional – these help to improve your experience by doing things like remembering certain preferences you have set or optimizing the Website for your device; and

  • Analytic – these are used to analyze, in an aggregated manner, the way the Website is used so that we can troubleshoot and improve the Website and our offerings.

Cookies may be set by our Website or by third parties we use for certain functions.  Most Internet browser settings will allow you to accept, reject, delete, and otherwise manage cookies set when using that browser. You can find more information about this at You can also avoid receiving cookies by browsing the Website using your browser’s anonymous usage setting (called “Incognito” in Chrome, “InPrivate” for Microsoft Edge, and “Private Browsing” in Firefox and Safari). Blocking our strictly necessary cookies will prevent certain functions of our Website from working properly or at all. We analyze usage of the Website using Google Analytics.  In addition to managing Google Analytics by managing its cookies, you can deactivate Google Analytics by using a browser plug-in found here.

7. How Do I Manage My Personal Information?

If you have an account, you can modify certain of your personal information associated with your account by logging in and modifying or deleting the information in your account profile and settings.  Certain information such as a name and email address are required in order to maintain an account.  To request a correction or deletion of personal information that you cannot manage through your account or to request that we delete your account, you can contact us with the request at our contact information below. When we delete personal information from your account (or delete your account entirely), we permanently delete your data from the Website’s active user database.  The data will thereafter remain in backups of the database until cycled out in accordance with our backup retention practices. You should be aware that traces of data can be recorded in multiple places in an information technology system and therefore it may not be technologically possible to remove each and every record of the information you have provided to us from our servers.

8. How Secure Is My Personal Information?

We use reasonable administrative, technical, personnel, and physical measures to safeguard your personal information against loss, theft, or unauthorized use, disclosure, or modification. 


However, Life4ward cannot guarantee the accuracy of any personal information you provide. Also, you should be aware that, particularly with Internet-based services such as the Website, there is always some risk of unauthorized access or loss of personal information stored in or transmitted to and from the Website.

9. Children Under the Age of 18

The Service and Website are not intended for use by children. If you are under 18, do not use or provide any information to this Website or through any of its features. If we learn we have collected or received personal information from someone under 18, we will delete that information. If you believe we might have any information from or about a child under 18, please contact us at our contact information below.

10. United States-Based

The Service and Website are hosted and operated in and are intended for use within the United States. If you are located outside of the United States, please be aware that the information submitted to us or the Service will be transferred to and processed in the United States.  We do not undertake to comply with privacy or data protection laws of other countries.

11. Do Not Track Requests

“Do Not Track” (“DNT”) is a preference you can set in your web browser to let the websites you visit know that you do not want them collecting data about you. At this time, the Website does not respond to DNT or similar signals. Please refer to the “Cookies” section of this Privacy Policy for more information about how you can decline and manage the placement and use of cookies on your device.

12. Changes to Our Privacy Policy

Life4ward may change this Privacy Policy at any time. Any changes will become effective upon the date of our posting of the revised Privacy Policy here as indicated by the “last updated” date above.  Depending on the extent of the change, we may notify you of the update via email and/or through the Website.

13. Contacting Us

If you have any questions or concerns related to this Privacy Policy or the personal information practices of the Website, please send us an e-mail at

Copyright © 2024 | Life4ward, LLC | All rights reserved. Contact:

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